How to Create Buzzworthy Content

June 22, 2021

The goal of every business is to create buzzworthy content that interests their online audience. Content that is shared and viewed online is great for business because it helps bring in new people who would not have otherwise known about your upcoming promotion or exciting new services that you are able to offer.

 

Your content should:

  • Resonate with your target audience
  • Add value to your readers and viewers
  • Grow brand awareness
  • Generate leads
  • Develop a loyal customer base
  • Be easily shared

How do you create buzzworthy content for your business?

Write content that your audience wants to read or watch. Easy right? Not necessarily! Put yourself in their shoes and write content that answers their questions. Provide them with content that adds value to build trust and interest with your audience. When you share tips and tricks, you show your audience you are a knowledgeable leader in your industry.

Sharing helpful information also shows your audience you really want to help them and not just make a quick sale. Loyal customers are more than happy to share your content and recommend your products or services to others if they find that it is truly helpful.

Google Trends Provides Valuable Insight

One tool that allows you to see the most popular current topics that are being searched for is Google Trends. This free tool lets you filter search terms and easily find related topics that people are interested in, giving valuable insight and helping you in your quest to creating buzzworthy content for your business.

Looking for expert help to create buzzworthy content for your business? Fasturtle can help! We are an award-winning digital marketing agency with content experts ready to generate lots of buzz for your business! Contact us today to learn more.

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