The Data Behind Marketing Customer Acquisition Costs

When it comes to growing a business, understanding the numbers behind attracting new customers is a game-changer. Marketing customer acquisition costs can make or break your strategy, and at Fasturtle, we’re passionate about helping businesses decode this critical metric. Today, we’re diving into the data that shapes these costs and why they matter more than [...]

2025-04-11T19:22:02-07:00March 7th, 2025|Articles, Digital Marketing, Local SEO, Paid Media, SEO|

Google Ads For Your Business: How We Manage Your Budget

Running a successful business requires more than just a great product or service—it demands strategic online advertising. As a trusted google ads agency, Fasturtle understands the importance of maximizing your budget to deliver measurable results. But how do we ensure your investment in Google Ads drives the best possible outcomes? Let’s dive into our approach [...]

2025-04-07T09:45:21-07:00February 28th, 2025|Articles, Digital Marketing, Paid Media|

What Can Be Learned From Google Ad Variations and A/B Testing?

Google Ad variations and A/B testing involve running simultaneous ad campaigns with differences ranging from minor changes in coloration or wording to sweeping alterations in the overall advertisement. Regardless of how you approach it, every PPC agency will emphasize the incredible value derived from these practices. Here are some key benefits of implementing Google Ad [...]

2024-06-21T09:47:01-07:00June 21st, 2024|Paid Media|

What Google’s New AI Overview Means for PPC Advertising

If you have used Google’s search engine recently(which most of us do), you have certainly noticed the latest feature: AI Overviews. Using their own Artificial Intelligence, your Google searches will now prominently present AI answers to a majority of queries, and what every PPC agency is most intrigued by, is they have also begun inserting [...]

2024-05-28T10:00:09-07:00May 24th, 2024|Paid Media|

Facebook Copyright Infringement: How to Recognize and Avoid a Common Scam

As businesses increasingly turn to Facebook and Instagram for connecting with customers and promoting their brands, every social media agency knows that security is priority #1. Unfortunately, a prevalent Facebook scam has surfaced, targeting business accounts with fake copyright infringement notices, intending to lure unsuspecting users and social media agencies into divulging their login credentials. [...]

2024-04-12T10:48:52-07:00April 12th, 2024|Digital Marketing, Paid Media, Social Media|

How a PPC Agency Can Maximize Your Facebook Ad Reach

You'll find that social media marketing can be difficult. Every company wants to maximize their ad reach, but that is easier said than done. Let's take a look at how a PPC agency can grow your ad reach on Facebook with pay per click (PPC) marketing. Understanding PPC Pay per click is one of the [...]

2025-01-16T12:46:03-07:00March 15th, 2024|Articles, Paid Media|

What to Expect: Digital Marketing Agency Timeline for Your Services

If your business wants to increase its digital presence by utilizing Google ad management, search engine optimization, and social media marketing through a digital marketing agency, congratulations! Making decisions to invest in your growth is always exciting. However, many nuances and requirements are involved with digital marketing that requires plenty of time and strategy [...]

2025-01-22T03:02:05-07:00January 12th, 2024|Digital Marketing, Paid Media, SEO, Social Media|

How to Use Google Ads for the Homecare Industry

Google Ads is an excellent tool for marketing in any industry, including the homecare industry. With billions of searches happening daily, it's estimated that Google manages approximately 90% of the searches that come from the United States alone. One method that works quickly for any industry is pay per click advertising. Learn more about that [...]

2021-05-18T07:27:02-07:00May 17th, 2021|Paid Media|

Using Google Ads for the Closet Organization Industry

Using Google ads to market your closet organization business is probably the best move you can make for your business. Local research shows an 87% increase in ads compared to two years ago. This finding only proves how businesses have discovered that ads are an effective sales conversion tool. Read on to learn how using [...]

2021-05-18T07:19:53-07:00May 14th, 2021|Paid Media|
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