Social media advertising has exploded over the last decade. Billboards and newspaper ads are a thing of the past unless you are marketing to anyone aged 70 or older. According to Oberlo, there are up to 4.59 billion users of social media worldwide. That is over half of the world's population at 57% using social [...]
In July of 1990, the Americans with Disabilities Act (ADA) was passed as a law, which required buildings to be more physically accessible for those with disabilities. This law continued to develop over time, as it adapted to the changing needs of individuals. Many people wouldn't consider a website as an entity that should follow [...]
It's no secret that pay-per-click service campaigns and paid advertising have helped boost business for many companies all over the globe. According to BrightEdge Research, search engines are the first step to 68% of online experiences. Thus, it's no surprise that Google Ads and Microsoft Ads are crucial to growing your online presence. Search engine [...]
Most people use the internet to find local businesses for their needs. The goal for any business is to be found by these potential customers by appearing as high as possible in search results. Homecare companies need to find ways to stand out among their competition online and to find new customers. One way to [...]
There is more to higher search engine rankings than just having a good website. Your website also needs to be correctly optimized to improve your online visibility and drive traffic. Your website must be designed and built to incorporate SEO elements. This is where using social media advertising services can be very helpful. Here is [...]
If your company offers custom closets or garages, a strong digital marketing strategy can make a significant difference in the success of your company. There are many people who want updates to their homes, but don't want to take on these kinds of projects without the help of a professional. These are the people who [...]
A wave of digital technology is transforming many industries, and closet and garage businesses are no exception. Potential clients in the home improvement industry now have new ways to learn about and vet potential service providers. This change is forcing businesses to rethink their digital marketing strategies if they wish to remain competitive. Here are [...]
If you own a custom garage business, you know that search engine optimization is the key to success. You need it for your website, social media pages, and other digital marketing efforts. But how do you go about getting good at SEO? It's not as easy as it sounds! There are many aspects of SEO, [...]
Every business across every industry needs a social media advertising strategy, including custom closet companies. The general consensus around any industry is that social media is an extremely powerful marketing tool. About 66% of consumers surveyed said they made a purchase in the last month because of something they saw on Facebook. This is just [...]
Getting ahead of the competition is a difficult thing in the best of times, but the dedication of marketers and business management to persevere can be rewarded by investing in Pay-per-click (PPC) marketing. This is a common and very profitable trend as nearly 80% of online ad managers and digital marketers told Hanapin Marketing that [...]
