Digital Marketing Resources & Articles
Browse through our blog page to find updates and informative content on Local SEO, digital marketing, reputation management, social media advertising, and more.
5 Ways to Use Content Marketing
In today’s technologically advanced world, a majority of people are using the internet to conduct research on products and services that they are interested in. To make sure that customers [...]
Connecting Sales and Marketing
No matter what the industry, it is not uncommon to find the sales and marketing departments at odds with each other. Generally, the sales team believes that their objectives differ [...]
Older Sites Winning the SEO Battle
Trust in the marketplace is gradually moving from large, well established brands to newer companies with innovative products and services. Consumers now trust in friends and family members as well [...]
Tips for Developing Lifetime Customers
Many businesses experience unusually high periods of traffic and conversions during the fourth quarter, and sometimes even into the first, due to spikes in sales over the holiday season. While [...]
Tips for Image Optimization
While many small businesses optimize their websites for search engine optimization, a significant percent fail to optimize for image search. In order to draw more traffic back to your website, [...]
The 5 Ws of Content Strategy
A strong content marketing strategy is essential to the success of an online marketing campaign. When you create the right content online, you reap great rewards, including increased exposure and [...]
Maximizing Black Friday and Cyber Monday Sales
Last year’s Black Friday and Cyber Monday sales topped $65 million and $1 billion dollars, respectively-- and this skyrocketing trend isn’t poised to stop in 2013. These immensely lucrative shopping [...]
Analytics Tips for Optimizing YouTube
In recent months, YouTube has vastly improved the collection and reporting of analytics. This is a big deal for businesses as they are now offered a more in depth look [...]
5 Easy Tips to Get Your Emails Read
When setting up an email marketing program, it is important to remember that billions of promotional emails are sent out each day, meaning your customers are regularly bombarded with marketing [...]
