Digital Marketing Resources & Articles
Browse through our blog page to find updates and informative content on Local SEO, digital marketing, reputation management, social media advertising, and more.
What is Native Advertising?
Native advertising is a relatively new concept. In fact, fewer than half of the respondents surveyed in Copyblogger's 2014 State of Native Advertising Report knew what it was. Several years [...]
The True Value of (Quality) Backlinks
You are probably used to being judged by the company you keep in the outside world. If you hang out with a powerful CEO, people will think you are powerful. [...]
10 Tips for Managing an Online Community
With the rise of social media, companies are finding themselves with large online communities that need to be managed. It is important that companies manage these communities correctly in order [...]
The Ever Changing Landscape of SEO
The goal of SEO is, ultimately, to create content that Google’s users want to find. Simple in theory but more challenging in practice, especially with Google’s ever-expanding list of search [...]
Tips to Designing a New Logo
A logo is the first impression the customer gets from a business. It can impact their perception, buying decisions and attitude of a company from the first glance. Designing a [...]
4 Small Website Errors that Make a Big Difference
When you hire a custom website designer to build your website, it’s easy to focus on the main pages and the overall look of the site. Certainly those elements are [...]
Email Marketing: Quality Over Quantity
Email is an excellent vehicle for gathering better, richer data and applying that data to create a stronger, more personal connection with customers. On one hand, it has made it [...]
Maintaining SEO During a Website Redesign
A website redesign can be a great boost to a website, but only if it’s done with proper SEO in mind. To successfully execute your site redesign without compromising months [...]
SEO Tips for Startups
For startup companies, a basic SEO foundation and understanding is of crucial importance, and can really help you on your path to success. The search engine techniques below outline how [...]