Digital Marketing Resources & Articles
Browse through our blog page to find updates and informative content on Local SEO, digital marketing, reputation management, social media advertising, and more.
The Benefits of Implementing Data Science in Digital Marketing
In recent years, you have probably heard the term "data science" thrown around a lot. This term has become increasingly popular as a way of explaining nearly everything - but [...]
Small Business Website Costs
As a small business owner, you probably already know that you need to have a website for your business to stay relevant and be more visible to your customers. However, [...]
How to Promote Your Brand: PPC or SEO?
Deciding on an approach for marketing your brand can feel like a major decision. After all, this is how you’re going to promote all of your hard work! Your choice [...]
Essential Social Media Metrics for Content Marketing
Most business owners in the modern-day understand that social media is a great tool for marketing and for interacting with your consumer base. Social media engagement is considered essential by [...]
5 Tips to Help You Design an Accessible Website
It's only natural for website owners to want to attract as many visitors as possible. But if you don't take the time to ensure the usability of your website, you [...]
When is the Best Time to Post on Social Media?
With so many users on social media, it’s recommended that businesses use social media platforms as a vital marketing tool. However, business owners can see their posts going to waste [...]
Is Digital Marketing Important for SMEs?
Small-medium enterprises need all the help they can get. While Google loves them—hence the efforts the company has made to give local firms and companies greater visibility on the SERPs—the [...]
SEO Vs PPC Vs Social Networking
If you run a business and you’re looking for ways to promote your product/services, then you’ve probably heard of these three terms: search engine optimization (SEO), pay-per-click marketing (PPC), and [...]
Content Marketing – Avoid These 5 Mistakes
Mistakes in your content can detract from the value of your site and brand. By hiring an experienced team of marketing experts, you can prevent these 5 major mistakes. Zero [...]
