On average, Internet users spend 10 second looking at a website before deciding whether or not to click further into the site or hit the back button. For this reason, web copywriting in Scottsdale should always be geared toward the needs and wants of the customer. Of course you should talk about your business, but [...]
When it comes to the design of a website, consumers will judge a book by its cover. For many customers, your website is the place where they learn that your business exists, so it’s important to make a great first impression. You can be a really great business with exceptional products or services, but if [...]
The most successful businesses are those that are able to form a strong connection with the customer. People want to support businesses that they are able to connect with on a personal level. This can best be achieved by engaging with customers and potential customers using social media marketing. With the invention of laptops, smartphones [...]
When it comes to your website, balance is key. Search engine optimization in San Diego or any other city should be done for users and search engines, never just one or the other. Search engines have specific requirements that must be met in order for a page to rank highly in search. While it is [...]
When it comes to Search Engine Optimization (SEO), the quality of your website is a huge factor in whether or not your business will earn successful results. Search engines seek to provide users with the highest quality websites that match the words or phrases the user entered in the search bar. In addition to optimizing [...]
Advancements in technology have led to the development of numerous smartphones, which conveniently allow users to surf the web and check in on social media wherever they may be. People want to interact with friends, acquaintances and businesses online, and this is best achieved through social media. Social media platforms continue to evolve year after [...]
In today’s technologically advanced world, a majority of people are using the internet to conduct research on products and services that they are interested in. To make sure that customers are aware of the products or services a business offers, they must establish a sound online presence. Now that 2013 has begun, it is more [...]
When a business owner decides to redesign their website, they may lose rankings from their SEO efforts that have accumulated over time, if they fail to take into consideration factors aside from design. Losing these valuable rankings means a decrease in traffic, leading to a loss in prospects and conversions. When considering a website redesign, [...]
Measuring data on your website is essential to understanding what visitors are looking for on your page. Collecting and tracking this data will help you to see how visitors are interacting with the site, where the majority of the traffic is coming from, where visitors are leaving the site from, and much more. Tracking these [...]
Twitter has becoming an increasingly popular social media tool with an estimated 225 million users, generating 65 million tweets a day. The attraction to this social media tool comes from its simplicity to convey short messages (140 characters or less) in real time. Twitter has also grown as a search tool, handling over 800,000 searches [...]
