When creating content for your website, mobile website and social media pages, it is essential that you thoroughly understand who your customers are and what it is they are looking for at each stage of the buying cycle. One of the largest mistakes businesses make is focusing content solely on one stage of the cycle, [...]
Working with a local SEO company to start and maintain a blog will help greatly in improving your SEO as blogs are highly beneficial marketing tools that often lead to higher rankings on search engine results pages, increasing exposure and targeted traffic. In addition to these benefits, blogs also help businesses in building a very [...]
When looking to improve search engine rankings, businesses often turn to professionals to implement Search Engine Optimization (SEO) programs in Arizona. While there are many reputable companies throughout the state that can help your business to gain rankings and targeted traffic, there are also a large number of disreputable companies that draw businesses in with [...]
To achieve online marketing success, businesses today must create strategies that revolve completely around the interests of their customers. One important marketing strategy that businesses should be employing is social media marketing in Scottsdale or wherever their business may be located. The majority of customers online today have a high interest in social media, so [...]
With the large number of smartphone users in our country, it is now more important than ever that businesses consider developing custom apps in Scottsdale or wherever their business may be located. Working with a local app developer to create a custom app for your business is highly beneficial as it offers an additional outlet [...]
Google Authorship provides businesses with a way to link any content they have created in places, such as websites and blogs, with their Google+ profiles. When using Google Authorship, the company’s Google+ profile photo appears next to specified content created by that business on the search engine results pages, making it very easy for users [...]
With the explosive growth of smart phones in the market, mobile websites have become a necessity, and mobile apps for small business aren’t far behind. By developing mobile apps for small business as part of an overall strategy for mobile marketing in Phoenix or another city, you offer customers a very simple and convenient way [...]
To reach customers in today’s marketplace, it is essential that businesses establish a strong online presence. Working with a company specializing in small business custom website design will ensure that you have a user and search engine friendly site that will increase visibility and traffic. In addition to a traditional website, businesses today should also [...]
After you have worked with a website design company in Scottsdale to establish a traditional website for your business, you should then consider turning your attention to custom mobile apps. An overwhelming percentage of the market now uses a smartphone, meaning that mobile strategies are becoming increasingly important to the success of overall marketing campaigns. [...]
A 301 redirect is a permanent redirect from an old URL to a new one, automatically transferring users that were unaware of any changes. While many business owners know that redirects are necessary to maintain their search engine rankings, it is common to be unsure of when and how to use 301 redirects to direct [...]
