Your dedicated customers probably know that you have a web presence, but what about new customers, or people who have yet to encounter your business? Using your web presence to capture new business, and remind existing customers of your products and services, can only help with your company’s success. Here’s how to use SEO marketing [...]
If you are working on developing your web presence you have probably heard of SEO, but do you fully understand what it is and how to use search engine optimization techniques to make your site the best it can be? SEO marketing is a key part of any company’s online strategy, so it is important [...]
What is organic SEO and what role does it play in developing your web presence with SEO marketing? Read on for information about this strategy along with search engine optimization tips built just for organic SEO. Organic SEO is search engine optimization that is not shady or underhanded. In other words, it is a good [...]
Search engines are growing smarter thanks to changes in how they index sites and allow users to search. Semantic indexing does not just search for words and phrases within a page – it is a type of intelligent searching, which works to understand the intent of each searcher and the context of their search terms. [...]
The design thinking process helps solve problems through brainstorming and planning, setting your web and internet marketing apart from competitors. The design thinking process can go a long way in making your business successful, but first you have to make the design thinking process itself more successful! When you are setting up your web and [...]
Nearly every business has an online presence these days – it’s rare to discover a business, no matter how small, without some sort of internet or social media presence. Whether you have had a website for a long time or are just dipping your toes into the web world, there are steps you can take [...]
E-commerce websites are well positioned to attract customers, especially e commerce websites that use web and internet marketing techniques to show users why they should shop online rather than in a store. E commerce websites offering coupons, easy browsing, and price comparison tools, give customers the opportunity to take their time shopping, something that cannot [...]
Your local business is expanding – great! As you step into the world of branding and identity and develop your social presence on the internet, you might feel a bit lost. Avoid making these common mistakes and you are more likely to succeed. When people Google a local business, they’ll find you and be happy [...]
If you don’t know about the inner workings of Google graph, search engine optimization techniques, and Google local business tools, you may not fully understand just how much work goes into having your website appear high up in Google search engine results page rankings. You want your customers to find your site by searching for [...]
It’s nearly impossible to have a good sense of business entrepreneurship without a handle on new technology and search engine services. While simple word of mouth may have helped people reach their business entrepreneurship goals in the past, now Google has local business places at the tips of every customer’s fingertips, increasing the competition but [...]
