As the world around us sees endless technological advances, our companies must adjust to accommodate the needs of our audience. If you want to be sure you're marketing your business correctly, read on to learn about the top ten digital marketing trends that are projected to be an integral part of your marketing strategies in [...]
Running a business is difficult. Fortunately, there are plenty of sites to help keep your business functioning to the best of its ability. Maintaining these sites takes a bit of effort, but they are worth it when faced with the possibility of losing business. Most customers search your business first, and before even checking your [...]
Social media advertising has exploded over the last decade. Billboards and newspaper ads are a thing of the past unless you are marketing to anyone aged 70 or older. According to Oberlo, there are up to 4.59 billion users of social media worldwide. That is over half of the world's population at 57% using social [...]
Whether you are a reputable company or someone working on their start-up, website design is a crucial element of a successful business. A large majority of revenue can come from online sales and searches, but if your site is hard to navigate or not friendly for all its users, you will see a decrease in [...]
In July of 1990, the Americans with Disabilities Act (ADA) was passed as a law, which required buildings to be more physically accessible for those with disabilities. This law continued to develop over time, as it adapted to the changing needs of individuals. Many people wouldn't consider a website as an entity that should follow [...]
Reviews are priceless in search engine marketing and an effective digital marketing agency knows how best to use them for a company's benefit. As beneficial as positive reviews can be, negative reviews are often equally damaging. Consequently, no business wants to be branded by negative reviews, but Google's new review policy has made some changes [...]
In a world with such a saturated online marketplace, one of the first priorities of your business should be curating its online presence. This can be a difficult prospect for small business owners, especially if they lack internet marketing experience. Digital marketing services are companies that specialize in helping you construct a campaign to best [...]
Any small business knows that a robust online presence is the key to keeping up in today's crowded market. Your approach might include a state-of-the-art website design, careful search engine optimization, and a coordinated social media marketing strategy. With all of these newer tools at your disposal, it can be easy to neglect one of [...]
Pay per click advertising, otherwise known as PPC, is a great tool for businesses of all sizes to attract more customers. Investing in your PPC strategy can have many advantages, especially for e-commerce businesses that rely on online visibility to make sales. Businesses of all types can benefit from PPC. But businesses relating to [...]
Investing in search engine optimization is one of the best strategies you can use to grow your business. If a business has an online presence, it can benefit from WordPress web design services and social media marketing. According to DataReportal, there are over five billion people globally who use the internet regularly. With so many [...]
