If you own a custom garage business, you know that search engine optimization is the key to success. You need it for your website, social media pages, and other digital marketing efforts. But how do you go about getting good at SEO? It’s not as easy as it sounds! There are many aspects of SEO, and it takes time to learn them all. Here are some simple SEO tips for custom garage businesses.

1. Get Your Site Optimized for Mobile Users

Mobile internet use has become more popular than desktop, and that number is still growing. That means any garage business site needs to be fast and easily accessible when viewed on a mobile device. If your web design doesn’t resize automatically for mobile users, you need to make it do so. Remember, users will drop off if your site doesn’t load fast enough on mobile. 

2. Use the Right Keywords

As a custom garage business owner, you want to use keywords that highlight your expertise. This doesn’t mean using unnecessary jargon. Try to naturally include words and phrases in your content that will appeal to the people you’re trying to reach.

3. Create Quality Content

SEO is all about user experience — how many people visit your site, click on your links, share your content. A big part of that experience is the content itself. People need to like what they read! Your goal should be clear, concise writing that gives people the information they’re looking for without wasting words.

4. Optimize Your Website’s Title Tags and Meta Descriptions

Your site’s title tags and meta descriptions determine what users see when they search for you. It’s really important that you get these right for two reasons: First, if you use the wrong words, your site won’t show up in the results! Second, Google uses these tags to determine how to rank your website. So if they read a compelling meta description and find links to your site, they will rank it higher.

5. Consider Search Ads

There are some paid search options you may want to consider. For example, search ads will not only put your website in front of people already searching for what you offer, but they also increase brand awareness. According to findings by PPC Protect, brand awareness increases by 80% when you employ search ads.

6. Work with an Internet Marketing Agency

All of these tips can be done on your own, but it’s better to get help. An experienced internet marketing agency will be able to give you all the SEO help you need. They’re experts at writing, content creation, and social media marketing. And more importantly, they can set up all of these things on your site for you!

SEO is important to any internet marketing strategy. If your website isn’t ranking well on Google, you’re not bringing in as many leads as you could be. Take some time to implement these tips for an improved user experience, more traffic, and higher internet rankings! As an internet marketing agency, we can help with all of them. Call us today to learn more.